USTA National Manager of Community Activations and Skills
Leah Friedman is the National Skills Manager for the USTA. Her responsibilities include creating the National Skills Challenge, on court demonstrations, coin tosses, player escorts and establishing Net Generation activations and events around the country. Leah works very closely with Pro Circuits, Fed Cup and Davis Cup, US Open Series, and the US Open to give young players an opportunity to participate in on court experiences.
Prior to her move to Orlando, Leah was the Junior Development Coordinator for the Chicago District Tennis Association. She was dedicated to working with local programs to educate coaches and parents in junior development while also increasing the number of players on the courts. Her passion is creating programs in underserved communities and believes the sport teaches lessons that go far beyond the courts. For her commitment to the game, Leah has been recognized with honors by the USTA, PTR, and Tennis Industry Magazine.
Leah graduated from the University of Pittsburgh with a degree in communications and sociology. She competed four years on the Women’s Tennis Team where she had over 100 combined wins in singles and doubles.
She is the co-founder of The Ace Project, an NJTL in Chicago and Baltimore.
Working in the community means do so much more than teaching technical and tactical skills. When taught with the right focus tennis can become a wonderful tool for building key life skills that impact way beyond the court. Developing character, leadership and respect can all become products of a great tennis program in the community. […]
Your chance to get some more face to face time with our experts and your group. Summarize and ask key questions, but more importantly ask. Where next? WHat changes and improvements will you make to your program when you are back at your facility working on your program.